Product Marketing Specialist (Capital Market)
Role:
Product Marketing Specialist (Capital Market) Duration:
06 Month Location:
New York, NY 10006Primary
Responsibilities:
o Collaborate with the Product Team to develop compelling, differentiated product messaging and positioning throughout the buyer's journey.o Develop and educate internal teams on our customer personas, the value propositions for each, and develop compelling messaging that will address their needs for the jobs to be done.o Closely collaborate with Revenue Marketing team to build compelling, high-performing marketing campaigns that contribute to increased sales pipeline and new customer acquisition.o Become an expert on the market, competitive landscape, and buyer needs and behaviors, with documented materials and regular presentations to educate internal teams.o Conceptualize, write copy and provide art direction for educational and value-based product content for a variety of channels and purposes.o Create compelling marketing content that maps to integrated marketing campaigns and product promotion themes (blogs, white papers, guides, emails and videos) and maintain development plan for resourcing and coordinated campaign planning.o Excellent presentation, written, and verbal communication skills, with an eye for quality, creativity and attention to detail.
Qualifications:
o Have 4
years B2B product marketing experience and proven success in launching new products and/or new GTM product promotion.o Excellent writing skills for creating content and collateral (including white papers, data sheets, web copy, social media copy, case studies, etc.).o Experience with persona-based marketing and content generation.o Successful track record of working in a collaborative, cross-functional team.o Creativity with out-of-the box thinking and an interest in trying and learning new things.o Self-directed, resourceful and accountable with a positive can do attitude. Recommended Skills Art Direction Attention To Detail Communication Customer Acquisition Customer Value Proposition Presentations Apply to this job. Think you're the perfect candidate? Apply Now $(document).ready( function() $(#ads-desktop-placeholder).html(
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n Estimated Salary: $20 to $28 per hour based on qualifications.
Product Marketing Specialist (Capital Market) Duration:
06 Month Location:
New York, NY 10006Primary
Responsibilities:
o Collaborate with the Product Team to develop compelling, differentiated product messaging and positioning throughout the buyer's journey.o Develop and educate internal teams on our customer personas, the value propositions for each, and develop compelling messaging that will address their needs for the jobs to be done.o Closely collaborate with Revenue Marketing team to build compelling, high-performing marketing campaigns that contribute to increased sales pipeline and new customer acquisition.o Become an expert on the market, competitive landscape, and buyer needs and behaviors, with documented materials and regular presentations to educate internal teams.o Conceptualize, write copy and provide art direction for educational and value-based product content for a variety of channels and purposes.o Create compelling marketing content that maps to integrated marketing campaigns and product promotion themes (blogs, white papers, guides, emails and videos) and maintain development plan for resourcing and coordinated campaign planning.o Excellent presentation, written, and verbal communication skills, with an eye for quality, creativity and attention to detail.
Qualifications:
o Have 4
years B2B product marketing experience and proven success in launching new products and/or new GTM product promotion.o Excellent writing skills for creating content and collateral (including white papers, data sheets, web copy, social media copy, case studies, etc.).o Experience with persona-based marketing and content generation.o Successful track record of working in a collaborative, cross-functional team.o Creativity with out-of-the box thinking and an interest in trying and learning new things.o Self-directed, resourceful and accountable with a positive can do attitude. Recommended Skills Art Direction Attention To Detail Communication Customer Acquisition Customer Value Proposition Presentations Apply to this job. Think you're the perfect candidate? Apply Now $(document).ready( function() $(#ads-desktop-placeholder).html(
n
n
n Estimated Salary: $20 to $28 per hour based on qualifications.
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